Amanda Costello is the lead content strategist in the University of Minnesota’s College of Education and Human Development (CEHD), where she works with college administrators, directors, and department-level content strategists to direct comprehensive strategy. She is also the director of MinneWebCon, a grassroots knowledge-sharing web conference in Minnesota. A former English teacher in Japan, she values clear communication and having a plan (plus a couple of back-ups).

Amanda is an award-winning speaker on working with content specialists and the web, content strategy, building web teams, and sharing ideas to do good work. She enjoys filling out forms because it feels like taking a test where she knows all the answers.